The key elements of a good blog post

• Have a keyword in mind (use Ahrefs or SemRush to see what people are looking for – try to discover products that are easy to find).
• To grab people’s attention, use an image or a video at the top of the page.
• To entice readers to continue reading, use bold or larger language at the start, a provocative question, a hot take, or a guarantee of value. The reader must be enticed by your story!
• To make it easier to skim, use bullet points and break down the essential points into headlines.
• Use the term at the start and end of the post, as well as in subhead lines and bolded — it should feel natural to do so.
• Use alt text with keywords and a description of the image to name your photos like this.jpg.
• Use data and examples to back up your points.
• Don’t just answer the major question they asked, but also the ‘shoulder questions’ they asked.
• Use a URL that isn’t too long, like /blog-length/, so that people can simply share it on social media or switch devices.

Focus on quality over quantity

If you’re interested in joining the blogging community or this SEO-focused subculture inside the marketing industry, the most important thing to remember is to create ‘substantial’ material. 

POSTING A PERFECT BLOG POST IN AN ANATOMY

What does it mean to create ‘substantial’ content?

• In each of your blog postings, try to present fresh concepts
• Consider what form of media might help you get the most out of your material
• Consider what people looking for the information you’re writing about are looking for and how you may meet their needs

Overall, you want to boost traffic to your site for the things that you are the greatest at and can help people with, not just to increase traffic for the sake of raising traffic, which is a waste of time.

The 3 ways to find more points for your article when you get to 1,760-2,400 words:

• Take a look at what Google has to offer when you type something into their search box.
• For SEO, use the people also ask box.
• Increase the length of your blog article with useful content by using the ‘LSI Graph.’

Best practices for 2022 blog post length

• Before you start writing a blog post, conduct some keyword research.
• Before you start a blog article, make sure you know what your “distribution plan” is.
• Take a look at the length of your top ten blog entries and make sure that the majority of your time and effort is spent on these kind of content.